Title
Approval for Annual Ad Expenditures
Summary
DESCRIPTION OF TOPIC: (who, what, when, where, why, and how much)
The marketing department requests council approval for the following annual ads:
A one-half page ad in the Alabama Advantage, the official state relocation guide for Alabama, published by PMT Publishing;
A full page ad in Visitor Magazine, published by Gulf Coast Newspapers - Special Editions, in both the fall/winter and the spring/summer editions;
A one-eighth page ad in the Alabama Vacation Guide, the state visitor guide distributed at all Alabama Welcome Centers, published by Compass Marketing, Inc.
A three-eights page ad in the Coast 360 Guide, published by Compass Marketing, Inc.;
and a three-eights page ad in the Coast 360 Concierge, published by Compass Marketing, Inc.
Pricing attached.
SOURCE OF FUNDING:
Please provide the amount requested: $11,950
Is this a budgeted item? yes
Please provide the budgeted amount: $_____________ Account No. ____01-625-5210_______________________
If budgeted, is this a capital purchase, capital project, or special fund? _________________________
Was this item included in the Fiscal Year Capital Projects Plan? Yes/No
If yes, please provide the amount included in Capital Projects Plan: $___________
Body
WHEREAS, the Marketing Department requests council approval for the following annual ads: a one-half page ad in the Alabama Advantage, the official state relocation guide for Alabama, published by PMT Publishing; a full page ad in Visitor Magazine, published by Gulf Coast Newspapers - Special Editions, in both the fall/winter and the spring/summer editions; a one-eighth page ad in the Alabama Vacation Guide, the state visitor guide distributed at all Alabama Welcome Centers, published by Compass Marketing, Inc.; a three-eights page ad in the Coast 360 Guide, published by Compass Marketing, Inc.; and a three-eights page ad in the Coast 360 Concierge, published by Compass Marketing, Inc. The exp...
Click here for full text